Experiential Marketing & OOH Agency · Singapore

Bring Your Brand Into The Real World

We help brands create unforgettable physical experiences and out-of-home media campaigns — and we give you the data to prove they worked.

Heineken Pop-Up Experience Orchard Road
Pop-Up Experience
Courts Nojima Christmas Brand Activation 2025
Brand Activation
Heineken Interactive Dance Astronaut Mascot
Experiential Event
Joyvio Product Sampling Campaign
Sampling Campaign
Our Services

Full-Service Offline Brand Engagement

From a single billboard to a fully integrated campaign — activation on the ground, amplified across OOH media, measured with real data.

Experiential & Activation

Brand Activation

Pop-ups, sampling booths, and guerrilla campaigns at high-footfall locations across Singapore.

Creative Installations

Larger-than-life branded environments that generate social sharing and earned media.

Event Production

End-to-end execution — concept, venue, logistics, staffing, and on-ground management.

Experiential Brand Marketing

Multi-sensory brand experiences that deepen emotional connection and drive recall.

Out-of-Home Media

OOH Media Planning & Buying

Strategic placement across Singapore’s prime OOH inventory — MRT, bus shelters, roadside digitals, mall facades.

Digital OOH (DOOH)

Programmatic and direct buys with daypart targeting across Singapore’s digital screen network.

Transit & Ambient Media

Bus wraps, MRT ads, hawker tabletops, and elevator panels reaching audiences in daily flow.

Integrated OOH + Activation

OOH builds awareness. Activation delivers experience and data. One brief, unified reporting.

Heineken Maltiverse Experience
Pop-Up ExperienceHeineken

Heineken Maltiverse Experience

An immersive 3-week pop-up that educated visitors through all five senses of Heineken malt beer at Orchard Road — sight, aroma, touch, taste, and sound.

6K+
Participation
1M+
Impressions
Joyvio CS Kids Run
Sampling CampaignJoyvio

Joyvio @ CS Kids’ Run

A vibrant family-friendly activation with mascot interactions, product sampling, and immersive brand engagement activities at one of Singapore’s largest kids’ running events.

4K+
Participation
9K+
Samples
Heineken 150th Anniversary
Experiential EventHeineken

Heineken 150th Anniversary

A landmark activation at Orchard Road that got participants dancing in public, while conducting brand lift surveys and measuring real-time sentiment.

1M+
Impressions
3K+
Participation
Courts Christmas Orchard
Brand ActivationCourts Nojima

Courts Christmas Decorations @ Orchard

An 8-metre Christmas tree at Orchard Road’s year-end light-up, complemented by in-store festive displays and social promotions driving massive engagement.

7M+
Impressions
2K+
Photo Mentions
Campaign Intelligence

Offline Campaigns,
Online-Quality Data

Every activation is instrumented. We close the loop between physical engagement and measurable outcomes — so your campaign doesn’t end when the booth comes down.

7M+
OOH Impressions Delivered
23K+
Total Engagements
4.1×
Avg Campaign ROI
92%
Peak Brand Recall Score

How We Measure Every Campaign

📍

Footfall Counting

Sensor-based crowd counting at activation zones — total visitors by hour and day.

🔗

QR & URL Tracking

Unique QR codes per location tied to CRM-ready landing pages with full attribution.

📋

On-Ground Lead Capture

Consent-first data collection via tablets, games, or activations — delivered as a clean lead list.

📊

Brand Lift Surveys

Pre- and post-campaign surveys to measure recall, sentiment, and purchase intent.

💬

Social Sentiment Tracking

Monitoring of hashtags, mentions, and earned media generated in real time.

🖥️

OOH Impression Reporting

Verified impression data from DOOH screens and transit placements, including reach and frequency.

Every Campaign Ends With

A post-campaign intelligence report covering impressions, engagement, leads, brand lift, social reach, and ROI — formatted for your marketing and leadership teams.

OOH Media

Singapore’s Outdoor
Media, Planned Right

We plan and buy OOH media across Singapore’s entire outdoor landscape — from Orchard Road premium DOOH to neighbourhood ambient formats. And unlike a media agency, we bring activation expertise to every buy.

Digital Billboards

Orchard Road, CBD, and suburban DOOH with daypart targeting.

MRT & Transit

Platform doors, station panels, and in-train advertising.

Bus Advertising

Full wraps, back panels, interior cards across Singapore’s bus network.

Ambient & Hawker

Tabletop ads, lift panels, and neighbourhood touchpoints.

Mall & Retail

Atrium displays, escalator panels, and mall entrance dominations.

Programmatic DOOH

Audience-targeted screen buys with real-time optimisation.

Why OOH + Activation Together
01

Reach + Depth

OOH builds wide awareness. Activation delivers deep engagement. Together, they convert across the full funnel.

02

Single Briefing Partner

One agency manages both media placement and on-ground execution — no coordination loss, consistent creative, unified reporting.

03

Location Intelligence

We choose OOH sites that complement your activation zones — amplifying footfall and creating pre-visit awareness in the same geography.

04

Closed-Loop Measurement

We instrument the campaign end-to-end — QR tracking, lead capture, and brand lift measurement built in from day one.

Our Process

How We Bring Brands To Life

A proven methodology that transforms brands into memorable physical experiences — with data to match.

1

Immerse

We dive deep into your brand, digital presence, target audience, and campaign goals to identify the right physical moments.

2

Strategise

We design the optimal mix of activation formats and OOH placements, balancing reach, engagement, and budget.

3

Execute

We handle all production, logistics, staffing, permits, and media buying. You stay focused on business.

4

Measure

Every campaign ends with a full intelligence report — impressions, engagement, leads, brand lift, and ROI.

Brands We’ve Activated
Heineken Carhartt WIP Jobstreet XPeng Zeekr Gardens By The Bay Universal Music SEGA Courts Tourism Western Australia Joyvio New Balance

Ready To Bring Your Brand Into The Real World?

Let’s discuss how we can create unforgettable experiences for your brand. Get in touch for a free consultation.